The point of an award ceremony is to literally give an award to a selected category of people and celebrate their work. During the National Book Prize, I used to give out a €4000 cheque to every winner and then proceed to spend around another €1,000 marketing the winning book, apart from putting the book into my export list.
Award recipients at the Malta Film Awards attended an over-priced awards ceremony and didn’t receive any monetary rewards at all. The ceremony was a cover for the payment to Tec Malta, a Labour Party-supporting events organiser which usually organises the logistics to the general election. Tec Malta was given the Malta Film Awards to organize it a premium rate so that they can freely service the Labour Party during the general election.
I’m sorry, why on earth did anyone think that these barbarians actually care anything about culture? Carmelo Abela is as dumb as the Butt of Butthead in Beavis and Butthead and Jose Herrera can’t tell his Orson Welles from Ridley Scott, and you thought that these people will genuinely help the film industry?
They are in it for themselves and they use the culture industry for their own personal interests and those of the Party. They are also like opportunistic children – having had vacuous and boring lives, they now get excited like the infants they are for a photo with a foreign star. “Look, ma, I have a photo with David Walliams!”. They are ridiculous, and totally unfit for purpose. They also bring great shame to us and our country. This isn’t how we actually behave. We actually have some gravitas and unlike Carmelo Abela and Jose Herrera, we don’t actually get our pants wet when we meet a foreign actor.
The most important film directors boycotted the ceremony because they knew in advance it was going to be an extravagant show which didn’t respect the industry at all. The award ceremony was attended by three ministers and various government executives. Friends and members of the Labour Party got to announce some winners, like Jason Micallef and Veronique Dalli, Miriam’s sister who is now arguing publicly that we shouldn’t add the term femicide in our criminal code.
I don’t know why anyone would expect a heavily-funded awards ceremony without awards to be anything other than a scam.